Are You Sick and Tired of Being on the New Patient Roller Coaster Month After Month?

Are You Wasting Time With Technical Headaches…

While Savvy Doctors Take Over Your Town?

Chiropractic marketing has not changed, marketing is all about communication and always has been. But there are 3 market forces that have changed the way we do market our chiropractic practices and use our Chiropractic Websites and they help explain why our services are important, now.

• The first of these forces is the economy. It has changed drastically over the last 5-7 years. Reimbursements for doctors are down, spending thousands a month to be the first chiropractor listed in the phone book doesn’t work, the days of $100 adjustments are pretty much a thing of the past. Fortunately there are new ways to get in front of a large number of potential patients. One of the big changes that has taken place is that people are searching the internet to get information before making decisions. Think about it, do you search the internet for reviews and more information before you make an important purchase? I know I do.
• The second trend that is changing how chiropractic marketing is done is the way people are interacting socially, with the tidal wave advances of social media, from Facebook to Twitter, to YouTube, people are spending hours a day interacting and networking online. This is directly affecting the way business is done. No one, from major corporations to local brick and mortar businesses can ignore this trend without suffering.
• Lastly, technology itself is changing rapidly. It’s hard to believe that YouTube didn’t exist 7 years ago, and Facebook opened to the public less then 6 years ago. Now these, along with Twitter and sites like LinkedIn, are sites that you must have a business presence on if you want to take advantage of the old marketing adage “go where the hungry crowds are.”

Internet marketing alone will rarely get you the practice of your dreams. True, it is a great source for new patient leads, but for most practices it will be one of your sources of patient leads, “a pole or two in the water” to quote an old fishing analogy. Unlike our competitors, Bloczone Marketing realizes this. That is why we have teamed up with traditional marketing gurus, Ed Petty and David Michel. They have all the goods from promotional pieces, in-house and external advertising, to how to plan and execute your marketing.

Now, because of our chiropractic website city exclusive and our guarantee policy we want to make sure we have a good fit, there is a real possibility that we might not be right for each other. But, then if it does work out and we can accept you as a client, this will be fun and very rewarding for all of us.

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